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Author: Kristián Ivančo
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How do Oakley Meta glasses compare to Ray-Ban Meta glasses?
Oakley Meta glasses are versatile smart glasses, made for athletes and everyday wear on and off the field, trail, or track.
Compared to Ray-Ban Meta glasses, the Oakley Meta glasses
- Take photos with a 12MP camera
- Capture higher-quality video in 3k
- Longer battery life, with up to 8 hours of normal use
- Available with Oakley lense technology like Prizm and Prizm Polarized for impact and UV protection
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What do Oakley Meta glasses do?
Designed for athletes and fans alike, Oakley Meta glasses combine innovative AI with bold, wearable design.
With Oakley Meta’s glasses, you can:
- Capture high-quality video and photos hands-free with a built-in ultra-wide 12MP camera.
- Listen to music, podcasts, and more through Bluetooth speakers seamlessly integrated into the frames
- Make and take phone calls hands-free
- Livestream your adventures, travels, or daily life
- Use Meta AI for instant information and assistance—just say, “Hey Meta.”
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What are Oakley Meta glasses?
Oakley Meta is the next evolution of AI glasses. Oakley and Meta have joined forces to bring AI glasses to sports and everyday lifestyles, combining Oakley’s eye-catching style with Meta’s innovative wearable and AI technology. Built for life on the field, trail, or track, with everyday use cases, Oakley Meta is here to evolve sport and enhance performance.
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Frequently asked questions: Oakley | Meta
What are Oakley Meta glasses?
Oakley Meta is the next evolution of AI glasses. Oakley and Meta have joined forces to bring AI glasses to sports and everyday lifestyles, combining Oakley’s eye-catching style with Meta’s innovative wearable and AI technology. Built for life on the field, trail, or track, with everyday use cases, Oakley Meta is here to evolve sport and enhance performance.
What do Oakley Meta glasses do?
Designed for athletes and fans alike, Oakley Meta glasses combine innovative AI with bold, wearable design.
With Oakley Meta’s glasses, you can:
- Capture high-quality video and photos hands-free with a built-in ultra-wide 12MP camera.
- Listen to music, podcasts, and more through Bluetooth speakers seamlessly integrated into the frames
- Make and take phone calls hands-free
- Livestream your adventures, travels, or daily life
- Use Meta AI for instant information and assistance—just say, “Hey Meta.”
How do Oakley Meta glasses compare to Ray-Ban Meta glasses?
Oakley Meta glasses are versatile smart glasses, made for athletes and everyday wear on and off the field, trail, or track.
Compared to Ray-Ban Meta glasses, the Oakley Meta glasses
- Take photos with a 12MP camera
- Capture higher-quality video in 3k
- Longer battery life, with up to 8 hours of normal use
- Available with Oakley lense technology like Prizm and Prizm Polarized for impact and UV protection
What styles are available in the Limited Edition launch?
The Limited Edition Oakley Meta HSTN celebrates 50 years of Oakley design, paired with Meta innovation. Featuring gold accents and 24K Prizm Polar lenses, it’s built for a new era of sport and style.
Are Oakley Meta glasses waterproof?
Oakley Meta glasses, along with the built-in Bluetooth speakers and camera, are water-resistant with an IPX4 rating—suitable for splashes, rain, and sweat. They are not designed to resist submersion or extended exposure to water or other liquids.
Keep the charging case away from liquids as it is not water-resistant and exposure to liquids could damage it or other property and lead to injury.
Do Oakley Meta glasses have Meta AI?
Yes. Meta AI is built into every pair, helping athletes and everyday users get the most out of every moment. Just say ‘Hey Meta’ or tap the frames to get real-time answers, discover new activities, and stay connected.
What questions can I ask Meta AI?
“Powered by Meta AI, you can use “”Hey Meta”” with your AI glasses to answer questions and get information in-the-moment. Learn more about your world by asking things like:
- “Hey Meta, what are some good nearby hikes?”
- “Hey Meta, when is high tide?”
- “Hey Meta, is it going to snow tonight?”
- “Hey Meta, play a song to go with my view.”
- “Hey Meta, look at my fridge for smoothie ideas.”
Find out more about Meta AI.
Can I listen to music or podcasts on Oakley Meta Glasses?
Yes. Oakley Meta AI glasses come with discreet, open-ear Bluetooth speakers that do not block your hearing so you can retain your situational awareness and stay connected to the world around you. Connect your Bluetooth glasses to apps including Spotify, Apple Music, Amazon Music, iHeart, and Audible in the Meta AI app.
Say “Hey Meta” or tap the frames of the Bluetooth glasses to queue up your favorite hype music, mid-workout motivation, or victory song, hands-free.
Connected apps only available in select countries.
Do Oakley Meta glasses have a camera?
Yes. The ultra-wide 12MP camera built into the frames of Oakley Meta glasses takes high-quality photos and records videos in 3k for you to document the action from your unique point of view. The LED privacy light on your AI glasses lets people know when you’re taking a photo or capturing video to ensure others’ privacy is respected (if the LED is covered up, the camera will not function). Content is then synced to your smartphone via the Meta AI app.
Can I make phone calls with Oakley Meta glasses?
Yes. You can make and receive calls hands-free with crisp audio clarity.
Can I send texts with Oakley Meta glasses?
Yes. Send text, photos and videos, and voice messages on WhatsApp, Messenger, Instagram, and your phone with Oakley Meta glasses.
What do I need to use Oakley Meta glasses?
To operate Oakley Meta glasses, you need to connect your glasses with a smartphone and the Meta AI app (formerly known as the Meta View app).
Here’s the complete checklist:
- Smart phone with a recently released operating system: Android 10 and above (with location services enabled) or iPhone 10 or above (running iOS 15.2 and above) review the complete list of compatible devices here
- Wireless internet access
- USB-C charging cable and a plug (if charging from a power outlet and not directly from a USB port)
- A valid Meta account
- Meta AI app (downloadable from your Apple and Google Play app store)
Are the glasses compatible with iPhone and Android?
Yes, Oakley Meta glasses are compatible with:
- iPhone 10 or above (running iOS 15.2 and above)
- Android devices (running Android 10 and above)
Do I need internet to use the glasses?
While many features can be used offline, Meta AI functionality and features require internet connectivity.
What accessibility features are available?
Oakley Meta glasses support hands-free interaction for users reduced visual, hearing, or mobility. Features include audio descriptions, hands-free call and message support, and access to the Be My Eyes volunteer network.
What is the battery life?
Your Oakley Meta glasses and charging case have different charge lifecycles.
HSTN glasses
- Fully charged Oakley Meta HSTN glasses can last up to 5 hours of continuous audio playback, 8 hours of typical use and up to 19 hours on standby. This may vary with use and other factors
- You can charge the AI glasses up to 80% in just 45 minutes
- You can quickly charge the AI glasses to 50% in 22 minutes in the charging case
Charging case
- A fully charged case provides up to 40 hours of charging for your Oakley Meta AI glasses. The number of hours varies according to how you’re using the features
Did Meta buy Oakley?
No, Meta did not buy Oakley. They are two separate and independent companies who collaborated together to create the Oakley Meta glasses collection.
Where can I buy Oakley Meta glasses?
You can buy Oakley Meta glasses on Ivanzo.com.
Where can I find health and safety info?
You’ll find Oakley Meta health and safety information in your AI glasses’ Safety and Warranty document.
Where can I learn more about privacy and data?
Additional privacy or data information is provided in the Meta Help Center and our privacy page.
Where can I get more support or help?
You can find further information and contact details for our customer care via the Meta Help Center.
What is the recommended age for using the glasses?
Oakley Meta glasses are for ages 13 and up. You can find more information about the age of use by visiting the Safety and Warranty page.
What’s the return and warranty policy?
Standard returns
Our standard return policy is 30 days from when your order is shipped. Once your Oakley Meta glasses are returned, they will be inspected and a refund to your original payment method will be issued. Shipping fees are non-refundable.If you purchased your Oakley Meta glasses from Meta.com, you can use our Find Order page to identify your purchase and start a return.
If you purchased your AI glasses from Oakley.com, please contact them to request a refund. Returns are subject to the original retail store’s return policies.
Warranty returns
If you think your AI glasses are defective and the return timeframe has expired you can open a warranty claim with Oakley for a repair or replacement. To open a claim you’ll need your product serial number and proof of purchase. The warranty is only valid for one or two years from purchase, based on the country of purchase.What is open-ear audio?
Open-ear audio lets you hear your surroundings while still enjoying private audio through the glasses. The speakers are positioned just above your ears, directing sound toward you without completely blocking out ambient noise. It’s perfect for staying aware of your environment while listening on the go.
How do the speakers in the glasses work?
AI Glasses connect to your phone over Bluetooth letting you play music and audio content through the built-in directional speakers. You can also control playback and volume using the touchpad on the right temple or with voice commands.
Can other people hear the audio from my Meta glasses?
Audio from Oakley Meta glasses is directional and designed to be heard primarily by you. In quiet environments or at higher volumes, others nearby may hear faint sound, but it’s generally low-profile and not disruptive.
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Introducing Oakley Meta Glasses: Amplifying Human Potential
Since 1975, Oakley has pioneered sport and culture through breakthrough technology and future-forward design. And now, Meta and Oakley are teaming up to deliver a brand-new category of Performance AI glasses.
Oakley Meta glasses are a new product line that will combine Oakley’s signature design DNA with Meta’s industry-leading technology to give you deeper insights into your physical capabilities and help you share your biggest wins—on and off the field. The line will launch in a new global campaign starring Team Oakley athletes: World Cup winner Kylian Mbappé and three-time Super Bowl MVP Patrick Mahomes.
“For 50 years, we’ve been pushing the boundaries of what is possible, obsessed with solving unsolved problems,” says Caio Amato, Global President of Oakley. “Together with Meta we are setting new bounds of reality—It is not only about pushing forward performance, but also about amplifying human potential as never before. And this is just the first chapter of a new era for sports.”
Glasses have emerged as the most exciting new hardware category of the AI era, hands-down (and hands-free). We’re proud to lead the market with Ray-Ban Meta glasses, which have sold millions of units since launch. And now, we’re expanding our partnership with EssilorLuxottica to build upon another iconic, global brand.
Let’s dig into what this super team has been cooking up.
Introducing Oakley Meta HSTN
Our first product for athletes and fans alike, Oakley Meta HSTN (pronounced HOW-stuhn) combines bold aesthetics with cutting-edge tech. Capture the action completely hands-free with the built-in camera and share your unique POV. Get pumped up with your favorite playlist, listen to podcasts, and more, thanks to powerful open-ear speakers seamlessly integrated into the frames. And with an IPX4 water resistance rating, you can push yourself to the outer limits of your potential.
“This marks a bold new chapter in our wearables journey. With Oakley’s iconic design legacy and Meta’s breakthroughs in AI and spatial computing, we’re setting a new standard for the industry,” notes Rocco Basilico, Chief Wearables Officer at EssilorLuxottica. “It’s part of a broader multi-brand, multi-technology strategy that reflects the scale of our ambition: to build a connected eyewear category that spans lifestyles, communities, and use cases. We’re combining design, utility, and emotion to deepen human connection and unlock new potential through the lens of every brand we touch. And there is far more to come.”
Oakley Meta HSTN is taking the game to the next level with features that represent the evolution of AI glasses:
- More Battery Stamina: A fully charged pair of Oakley Meta HSTN glasses can last up to eight hours of typical use and up to 19 hours on standby. You can charge them up to 50% in just 20 minutes. The glasses also come with a charging case that can deliver up to 48 hours of charging on the go.
- Higher Resolution Camera: Capture your activity and share your achievements in Ultra HD (3K) video.
- Meta AI Meets Performance AI Glasses: With Meta AI, your personal AI assistant, built in, athletes can get more out of their Oakley Meta HSTNs right out of the box. For example, you can level up the competition in a whole new way when playing a round of golf. Need to know how the wind is going to affect your drive? Ask, “Hey Meta, how strong is the wind today?” and channel your inner Team Oakley Athlete J.R. Smith. Or, like Boo Johnson, record epic moments and post to Stories, hands-free, by saying, “Hey Meta, take a video.” Get answers to a range of questions, whether you’re improving your game or checking the surf conditions.
Design Details
Select pairs of Oakley Meta HSTN glasses come with Oakley® PRIZM™ Lens technology, one of the most advanced innovations in lens design. By decoding how the brain and eye process light, Oakley engineered a way to enhance vision and amplify contrast across changing light and weather conditions. This revolutionary technology fine-tunes the light spectrum, amplifying color while filtering out visual noise. Proprietary PRIZM™ dyes manipulate light at a molecular level, enhancing detail and transforming your surroundings into vivid, high-definition clarity. This allows subtle visual cues to come sharply into view, helping wearers see more, react quicker, and perform at their peak.
Of course, it’s good to have options. That’s why we’ve put together a lineup of six frame and lens color combos, all Rx-ready so you can pick the perfect pair:
- Oakley Meta HSTN Warm Grey with PRIZM™ Ruby Lenses
- Oakley Meta HSTN Black with PRIZM™ Polar Black Lenses
- Oakley Meta HSTN Brown Smoke with PRIZM™ Polar Deep Water Lenses
- Oakley Meta HSTN Black with Transitions® Amethyst Lenses
- Oakley Meta HSTN Clear with Transitions® Grey Lenses
- Oakley Meta HSTN Black with Clear Lenses
We’re kicking off with a Limited Edition Oakley Meta HSTN that honors 50 years of Oakley design, while charging into a new era of innovation, featuring gold accents and gold 24K PRIZM™ Polar lenses.
Product Availability
The Limited-Edition Oakley Meta HSTN will be available for preorder starting July 11 for $499 USD, with the rest of the collection starting at $399 USD dropping later this summer. Oakley Meta HSTN will be available in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark. We’re also working to bring Oakley Meta HSTN to Mexico, India, and the United Arab Emirates later this year.
Get a first glimpse of Oakley Meta HSTN in a global campaign featuring elite athletes from Team Oakley and beyond—from Gabriel Medina checking out the surf before carving lines to athlete J.R. Smith judging the wind on the golf course, Ishod Wair and Boo Johnson skating different spots and capturing it all, and Bicho Carrera operating on another altitude. The next evolution of AI glasses will also debut at marquee sporting events, starting with Fanatics Fest June 20 – 22, followed by UFC International Fight Week, June 25 – 27, with more to come this year.
Learn more about Oakley Meta HSTN and sign up to be among the first to know about availability here and at Oakley.com.
Oakley Meta glasses are the latest chapter of a multi-year partnership between Meta and EssilorLuxottica. Meta and Oakley’s work is rooted in years of joint development, ground-up engineering, and an understanding of what drives athletes. We can’t wait to see how they change the game.
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Coming Soon! Limited Edition Oakley Meta HSTN Performance AI Glasses | Ivanzo.com
Game. Changer.
Preorder Oakley Meta HSTN Limited Edition on July 11 at 699 €. Full lineup arrives this summer, starting at 599 €.
Athletes have questions. Meta AI has answers.
Get hands-free access to answers, playlists and more with Oakley Meta HSTN.
JR Smith, Basketball World Champion and Collegiate Golfer
Bring home the highlights
Oakley Meta HSTN’s integrated camera lets you capture all the action as it happens, hands-free. Share your best shots to Facebook, go live on Instagram and connect with others in real time.
Never miss a beat
Built-in Bluetooth speakers let you enjoy your favorite music and podcasts right from your glasses. Stay in the zone for warmups, workouts or victory dances. Rock out with Spotify, Apple Music, Amazon Music and more.
Ishod Wair, Skateboard Icon
Stay close, no matter the distance
Connect like never before with Oakley Meta glasses. Send messages on WhatsApp, Messenger and more. Take a call right from your glasses. With open-ear speakers, you can stay engaged without losing touch with the world around you. Plus, video call and share your POV with the built-in camera.
Gabriel Medina, 3X World Surfing Champion
Oakley on the outside, Meta on the inside
Dive into the details. Tap the hotspots below to learn more about Meta Oakley HSTN’s features and technology.
You’re in control of your experience
Meta AI app
Manage your glasses and customize settings, import and share photos, and interact with your personalized Meta AI assistant on both your glasses and the app. Learn about new features and see how others are getting the most out of Meta AI through the feed.
The Meta AI app is required to support your glasses experience.Capture courteously
The Capture LED light on the corner of Oakley Meta HSTN lights up to let others know when you’re capturing video, photos or going live. If you want to use the camera and the Capture LED light is covered or obscured, your glasses will notify you to clear it before you can begin.
Accessibility
Oakley Meta glasses offer a range of helpful features for individuals with reduced vision, hearing, or mobility. Tasks like making audio or video calls, sending text messages and taking photos can all be done hands-free, just by using your voice. For those with reduced vision, Meta AI can provide detailed descriptions about the world around you or connect you with the Be My Eyes network, which offers assistance from sighted volunteers.
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The Smartest Shades in the City: Oakley × Meta Glasses Are Coming 🌇🎧
Imagine this: You’re riding a city bike at sunset, music playing through your glasses, your hands firmly on the handlebars. You say “Hey Meta, take a photo,” and your glasses snap the perfect skyline shot — all without ever reaching for your phone.
On June 20, Meta and Oakley are set to release what could become the ultimate lifestyle-smart glasses combo — merging urban tech with outdoor spirit.
Not Just for Pros — Built for Everyday Explorers
While Oakley is known for performance eyewear worn by Olympians and X-Games champions, these new smart glasses seem to be for all of us — commuters, weekend hikers, rollerbladers, runners, and digital creators on the go.
Expected features include:
- 📸 Hands-free camera for spontaneous moments
- 🎧 Open-ear speakers for music and calls without blocking outside sounds
- 🧠 Meta AI Assistant at your command
- 🌐 Live streaming & instant sharing to Instagram, WhatsApp, Facebook
Whether you’re walking your dog or skating the boardwalk, everything you see — and how you see it — is now connected.
Urban-Ready Design, Sport-Grade Performance
Oakley brings the hardware muscle: light, curved lenses, anti-slip temples, breathable fit, and UV protection. Meta provides the brain: smart UI, gesture or voice control, and AI capabilities. Together? A pair of glasses that’s stylish enough for the café, strong enough for the trail.
You can expect a wrap-around look similar to Oakley’s “Sphaera” model — but with a slick, high-tech twist.
Use Cases You Didn’t Know You Needed
- Record your morning commute POV style
- Start a call with your team while walking in the park
- Ask AI to translate a street sign while traveling
- Control music during your jog with just your voice
- Capture your workout form for later analysis
These glasses aren’t trying to replace your phone. They’re designed to free you from it — while keeping you connected.
Who Are They Really For?
These glasses might just hit the sweet spot for:
- Urban creatives
- Fitness-focused professionals
- Cycling enthusiasts
- Travel vloggers
- Anyone tired of pulling out their phone every 30 seconds
It’s wearable tech that doesn’t ask you to change your habits — it adapts to them.
Countdown to the Future
Launching June 20, the Oakley × Meta smart glasses are shaping up to be more than just a gadget. They’re a statement: Technology should be wearable, natural, and invisible — until you need it.
So whether you’re headed to the city, the forest, or somewhere in between, you might just want to bring your new Oakleys with you.
Because your next adventure deserves more than just vision — it deserves intelligence.
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Oakley × Meta: The Sports Smart Glasses Revolution Launches on June 20 🎯
On June 20, 2025, Meta is expanding its wearable technology into the world of sports by partnering with Oakley, a brand synonymous with performance eyewear. After the massive success of Ray-Ban Meta smart glasses, which became a cultural phenomenon among content creators and tech enthusiasts, Meta is aiming to dominate the active lifestyle space with a new generation of smart sports glasses.
What We Know So Far
- Launch Date: June 20
- Target Audience: Athletes, cyclists, runners, skaters, outdoor adventurers
- Product Line: Likely based on Oakley’s Sphaera model, re-engineered with smart features, including a centrally placed front camera
Expected Features and Design
Performance Meets Intelligence
We expect a rugged yet aerodynamic frame, true to Oakley’s sporty heritage, but powered from the inside by Meta’s smart platform. Anticipated hardware includes a 12MP camera, directional microphones, open-ear speakers embedded in the temples, and voice command support via “Hey Meta.”
Camera Placement
Unlike the Ray-Ban Meta glasses with side-mounted cameras, the Oakley model may feature a central lens – ideal for POV video during high-speed activities like cycling or trail running.
Battery & Durability
Given the sporty focus, we anticipate enhanced battery life, IP-rated weather resistance, and reinforced frame durability. Pricing is expected to hover around $360, slightly higher than Ray-Ban Meta’s $299 price point.
Possible Advanced Features
- Live POV streaming to Instagram or Facebook
- AI enhancements like real-time translation, QR scanning, or workout data overlays
- Privacy indicator LED to signal when recording is active
Predicted Look & Feel
Imagine a futuristic sport shield design – wide, curved lenses for full coverage, a sturdy nose bridge, cushioned temples, and a visible camera module. Matte or metallic finishes will likely dominate, staying true to Oakley’s aggressive, functional style.
Why This Matters
This hybrid between sports eyewear and smart tech could redefine wearable content creation. Imagine GoPro-level video from your eye-line, but without a helmet mount. Athletes could track form, share real-time highlights, or receive audio cues during performance. It’s not just smart – it’s seamlessly embedded into your flow.
Final Thoughts
The new Oakley × Meta smart sports glasses are set to make a bold statement when they launch on June 20. If expectations hold true, they’ll merge performance design with smart capabilities in a way we haven’t seen before – built for people in motion, made for the future of hands-free digital experience.
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Beyond Glasses: Oakley × Meta Are About to Redefine Human Vision 🧠🕶️
When Meta collaborates with a brand like Oakley, it’s not just about smart glasses anymore — it’s about reinventing what it means to see and experience the world. On June 20, the tech world is bracing for what could become the most significant leap in wearable AR since the original iPhone moment.
This Isn’t Just About Style. It’s About Superpowers.
Oakley is synonymous with elite sports performance. Meta is synonymous with artificial intelligence and human-computer fusion. Now imagine:
- Glasses that let you record your best downhill run in stunning POV.
- Navigate a trail with real-time AR cues projected onto the lens.
- Get instant stats about your surroundings — speed, temperature, even heart rate, via connected sensors.
- Talk to your glasses and get instant responses from an AI assistant.
That’s not fashion. That’s augmentation.
Design: The Birth of the Sport-Tech Hybrid
Expect a sleek, wraparound frame built for speed, stability, and sweat. Think carbon or titanium-like textures. A discreet front camera sits flush in the middle, almost like a third eye. Inside: haptics, micro speakers, voice-activated UI, and gesture sensors.
These aren’t glasses for walking down Fifth Avenue — these are glasses for conquering mountains, trails, and marathons.
What Will They Actually Do?
While Meta hasn’t officially confirmed specs, leaks and patterns suggest:
- Voice-activated camera (12MP or better)
- Live streaming directly to social platforms
- Fitness integration with Meta Quest Move or similar trackers
- AI-driven enhancements, like:
- Auto-captioning your videos
- Object and environment recognition
- Real-time translation for travelers
And possibly: adaptive lens tinting depending on light conditions or environment.
Is This the Start of a New Category?
Ray-Ban Meta proved there’s demand. But Oakley × Meta might finally answer the question: Can smart glasses be essential for real-life performance, not just fun?
The answer might come not from Silicon Valley, but from your next morning ride, trail run, or hike. When your sunglasses help you train better, remember more, or stay safer — why would you ever take them off?
Final Word
The Oakley × Meta smart glasses, launching June 20, could mark a paradigm shift. Not just tech on your face — but intelligence at your command, through a design trusted by Olympic-level athletes.
It’s not science fiction anymore. It’s just… wearable.
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Watch Chris Pratt & Hemsworth Use AI Glasses in First of Two Ray-Ban Meta Ad Spots
T-minus six days until a certain Sunday known for its parade of clever, cheeky, and often over-the-top commercials—oh, and a pretty big football game, too. If you’ve been following along, you know that Chris Pratt and Chris Hemsworth are starring in two ad spots for Ray-Ban Meta where they’ll sport our iconic AI glasses. And today, the wait is (partially) over as we revealed one of the 30-second spots on the TODAY show.
While the Chrises have undeniable charisma and on-screen chemistry, we decided to up the ante with the one and only Kris Jenner. Directed by Matthew Vaughn, the end result is, if we might be so bold, a bit of a masterpiece—not unlike the $6.2 million banana at its center. 🍌
Be sure to tune in this Sunday, February 9, to catch both commercials and see who brings home this year’s ring—if you’re into that sort of thing. 🏈
Read on for more details and some helpful FAQs.
The Big Game is all about peak performance, pageantry, and some good, old-fashioned rivalry. What better way to introduce Ray-Ban Meta glasses to new audiences than by tapping into that spirit with Chris Hemsworth and Chris Pratt?
One half of the famed Hollywood Chrises, both Pratt and Hemsworth feature heavily in the Marvel Cinematic Universe, or MCU, where their characters enjoy a healthy rivalry of their own—whose ship is it, really?
Plot Twist
In the ad spot unveiled today, we open on Chris Pratt using his AI glasses to identify a piece of fine art—specifically, Comedian by Maurizio Cattelan. A set of three, Comedian is a series of bananas duct taped to a wall, one of which sold at auction in November 2024 for a cool $6.2 million.
Pratt continues exploring the space, which we might assume is a fine art gallery or museum, and is joined by Chris Hemsworth, who disparages the snack bar while munching on—you guessed it—a banana.
Following a perfectly timed double-take, Pratt—horrified—looks back to find a piece of duct tape hanging from the wall, sans banana.
After Pratt informs Hemsworth of the value of said produce, the pair begin rifling through a refrigerator in search of a replacement banana.
Famed reality TV star Kris Jenner appears, and we learn that the Chrises aren’t in a museum or gallery after all—they’re in her home.
She asks, “Who eats art?” The Chrises then (perhaps not-so-helpfully) explain to her how to trigger Meta AI with her own pair of Ray-Ban Meta glasses by saying, “Hey Meta.” At which point, she responds with, “Hey Meta, call my lawyer.”
Fun Facts
This isn’t Meta’s first time running an ad during the Big Game. We previously ran a spot for Meta Quest 2 back in 2022.
Often starring opposite each other in the Marvel Cinematic Universe, Chris Pratt and Chris Hemsworth both have great comedic timing, making them a natural fit for this ad spot’s light-hearted rivalry.
A media mogul with her own undeniable star power, Kris Jenner—who’s shaped the careers of her children, the Kardashians and Jenners—delivers an unexpected cameo to round out the ad spot.
Both ad spots are directed by Matthew Vaughn, known for his work on Argylle, X-Men: First Class, and the Kingsman franchise.
To celebrate the Big Game, we’re creating a limited number of two special edition AI glasses from Ray-Ban Meta (not available for purchase): Matte Black Wayfarers with gold mirrored lenses and Matte Black Wayfarers with lenses that feature the participating teams’ colors. The exclusive shades come with a custom laser-etched case.
Top 5 Ways to Up Your Game During the Big Game with Ray-Ban Meta
If you’re tuning into the Big Game this Sunday, February 9, Ray-Ban Meta glasses are the perfect sidekick to enhance your viewing experience and secure your superfan status. Not only can you use them to capture your friends’ reactions to every touchdown, interception, and controversial call (maybe the refs could use a prescription pair of their own AI glasses, amirite?)—all without fumbling with your phone—you can also get real-time stats and other game info without looking away from the action on screen.
Here are our top 5 tips for using Ray-Ban Meta glasses to make the most of the Big Game:
- Discover themed cocktails and small bites to take your watch party to the next level. Hey Meta, I’m hosting a party for the Chiefs. What’s a themed drink and snack I can make?
- Go deep with stats and learn more about the Eagles and Chiefs. Hey Meta, who coaches the Eagles? Hey Meta, who wears jersey #87 on the Chiefs?
- Find local sports bars and pubs where you can watch the Big Game or head to for an after party. Hey Meta, are there Philadelphia-themed sports bars near me?
- If you’re new to football, you can learn the ins and outs of the game to help you follow along. Hey Meta, what’s a two-point conversion? Hey Meta, tell me about special teams.
- Last but not least, check out a fun Easter egg rolling out today. Just put on your AI glasses and ask: Hey Meta, who eats art?
Frequently Asked Questions
What are Ray-Ban Meta glasses?
Our AI glasses combine iconic style and cutting-edge technology to let people stay present in the moment and connected to the people and things they care about most.
How many frame options are there?
Ray-Ban Meta glasses come in classic Wayfarer, cat-eye Skyler, and bold Headliner styles. With a variety of colorways and lens options available, you can customize them to get the look that’s right for you.
When will the ad spots air?
Both commercials will air during the Big Game on Sunday, February 9. Mark your calendars.
Is that banana a real piece of art?
The one Chris Hemsworth ate? Probably not. 😉
But yes! Comedian is a real work of art (three, actually) by Maurizio Cattelan.
Updated January 28, 2025:
We’re inching closer to the Big Game—gaining yards, you might say—and we’re back with a first look at our upcoming Ray-Ban Meta glasses ad campaign featuring Chris Pratt and Chris Hemsworth.
In the ad spots, the charismatic duo—each sporting a stylish pair of AI glasses—will show off the tech, getting real-time information like text translation and fossil identifications on the fly.
You might be wondering what the setting is for these vignettes. High-end art gallery? Some sort of postmodern museum? The home of an iconic reality TV star?
Time will tell…
Originally published January 23, 2025:
What do Chris Pratt and Chris Hemsworth have in common (besides starring roles in a certain cinematic universe (and in our hearts))? They’re teaming up to star in a new ad campaign for Ray-Ban Meta glasses, with two spots airing during the Big Game on February 9.
We’re playing things pretty close to the vest for now, but we can tell you that the creative spots are directed by Matthew Vaughn, known for his work on Argylle, X-Men: First Class, and the Kingsman franchise.
With iconic Ray-Ban style, cutting-edge tech, and Meta AI* built in, our AI glasses let you capture the moments that matter, take calls with friends and family, listen to your favorite playlists and podcasts, livestream from your point of view, and more—all hands-free.
The talent. The teasers. The tech.
What does it all mean? Tune in during the world’s biggest American football game to find out.
